WaiWai Blog
Industry trends, practical guides, and real stories from businesses selling on WhatsApp.
With 500M+ users and a 95% message open rate, WhatsApp isn't just a messaging app — it's where India buys. Most businesses still haven't figured this out.
Most businesses treat WhatsApp like a support channel. The ones growing fastest treat it like their best salesperson. Here is the exact flow they are using — and why each step matters.
60% of purchase intent messages on WhatsApp arrive outside business hours. Every unanswered message is a customer handed to a competitor. Here is the exact math — and the fix.
The answer is not what most people expect. The businesses winning on WhatsApp use AI and humans for completely different things — and the division of labour is very specific.